K
Kora Hodge
The content is good, but my buyers know my voice. When emails sound too polished or formal, it breaks trust. I end up rewriting everything anyway.
What I need: Tell Olli my writing style once ("bottom line up front, casual tone, no fluff") and have him match it across all emails and messages.
Why it matters: People buy from people they like. If my emails don't sound like me, I lose the relationship advantage that makes me effective.